Cryo-Cell Chooses ePartners to Implement Microsoft Dynamics CRM

ePartners will deploy CRM Jumpstart to manage sales growth

[DALLAS, TX — September 26, 2007 — ] ePartners® (www.epartnersolutions.com), a leading business and technology consultancy, announces today a new contract with Cryo-Cell International, a company that focuses on the cryopreservation of umbilical cord (U-Cord®) stem cells and one of the world’s largest cord blood banks. The project scope includes Cryo-Cell’s deployment of ePartners’ CRM Jumpstart approach for sales force automation, which will provide a foundational implementation of Microsoft Dynamics CRM that will allow the company to build upon.

“After hundreds of successful CRM implementations for companies of all shapes and sizes, we are extremely confident and excited to be working with Cyro-Cell,” said Dwayne Gunter, East Region GM for ePartners. “ePartners’ JumpStart helps to ensure quick success with Microsoft CRM and will allow Cyro-Cell to expand the functionality of the solution as needed.”

ePartners launched a CRM JumpStart program in late 2006 which provides new and existing ERP clients the ability to “JumpStart” their CRM efforts with a foundational implementation scaled to the size of the company. The program allows for limited customizations, and delivers a sales force automation platform on which to build more specialized functionality.

“Cryo-Cell is very pleased with ePartners’ JumpStart program and the speed of deployment,” says Binu Bal, IT director for Cryo-Cell. “We’re very much looking forward to the improved efficiency that Dynamics CRM will bring us.”

With the growing popularity of cord-blood banking and the discovery of a new adult maternal stem cell, Cryo-Cell needed a solution to advance its activities and achieve better contact management and control over its sales process. They evaluated both Microsoft Dynamics CRM and Salesforce.com. Cryo-cell opted for Microsoft CRM because it delivered advantages over Salesforce.com in managing highly confidential information and maintaining compliance with HIPPA as well as Sarbanes-Oxley. Phase 1 of the project will leverage ePartners CRM Jumpstart approach. Over the next 12-18 months, Cryo-Cell will move to full sales process automation and integration with Clinical Information Systems.

For more information about ePartners, visit www.epartnersolutions.com or call 888-883-9797.

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About ePartners Incorporated
ePartners is one of largest and most respected Microsoft software and services consultancies in the world. We help our clients align their IT strategy with business objectives, resulting in improved business performance and a fast return on their IT investment. ePartners delivers results through a comprehensive offering of consultation, custom development, systems integration, implementation, training and support. Our solutions create clear competitive advantages for a wide variety of organizations including those in healthcare, manufacturing, financial services and many more. ePartners specializes in implementing market-leading enterprise software applications from Microsoft.

ePartners is backed by Needham Capital Partners, Mobius Venture Capital, Texas Growth Fund, Austin Ventures, Liberty Mutual, Madrona Venture Group, Rustic Canyon Partners, Capital Resource Partners, and Charterhouse Group.

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